Join #teamTim and Matt Solomon on July 28th for an insightful session on: “Leveraging Reviews and Testimonials as Social Proof to Differentiate Your MSP”

This webinar focuses on the importance of leveraging reviews and testimonials as social proof for your MSP (Managed Service Provider) and how it can help differentiate your business. The outline covers various aspects, including understanding the significance of social proof, building trust and credibility through reviews and testimonials, showcasing social proof on different platforms, using social proof as a differentiator, managing negative reviews, and providing tools and resources for effective review management. The webinar aims to help participants understand the power of social proof and how it can be utilized to enhance their MSP’s reputation, attract new clients, and stand out in a competitive market.

Matt Solomon
Vendor/MSP Channel Development

Matt is Chief Business Development Officer and co-founder of Channel Program. He has worked in sales and business development for more than 16 years. Matt had the unique experience of working with one of the channel’s fastest-growing start-ups, ID Agent, helping it grow from zero to 2,000 partners in two years through acquisition, then later to 5,000+ partners. He loves working with MSPs and Vendors and is excited to be part of an industry that is growing, changing, and innovating at an unprecedented rate.

The webinar provided practical strategies for actively collecting positive reviews and testimonials. Participants learned how to optimize their websites to showcase social proof effectively and how to leverage popular review platforms and social media channels to amplify their positive reputation. The session emphasized the significance of incorporating social proof into marketing and sales strategies, showcasing real-life examples of MSPs that have successfully differentiated themselves through positive reviews.

In addition, the session addressed the issue of negative reviews and provided guidance on how to handle them professionally and use them as opportunities for improvement. Participants learned best practices for responding to reviews and testimonials, encouraging satisfied customers to leave positive feedback, and managing their online reputation. The webinar concluded by offering tools, resources, and recommendations for effectively managing social proof, enabling attendees to take actionable steps towards leveraging reviews and testimonials as a means to differentiate their MSP and attract new clients.